What the assistant said
Its own sentence for each question, verbatim.
Picked #3
“Which heating company in London, Ontario has upfront pricing, so I know the cost before they come?”
“Pledges a full list of options and costs before any work starts.”
Passed
“My furnace won't turn on. Who can fix it this week in London, Ontario?”
“Furnace repair page describes a diagnostic appointment process but makes no same-day or emergency claim.”
Passed
“Who is the best heating and air company in London, Ontario?”
“Family owned since 1994 with 904 reviews, but fewer reviews than the top three.”
Passed
“I need a new furnace or heat pump installed in London, Ontario. Who should I get quotes from, and roughly what will it cost?”
“Has an online build-your-own furnace and A/C quote and FinanceIt financing, but fewer reviews than the three picked.”
Passed
“I want my furnace serviced before winter in London, Ontario. Who can I book online?”
“Has a Book Now button and home protection plans, but I could not see a real booking flow.”
Who it picked instead
The company the assistant picked most often in London.
Handy Bros. Home Comfort
Picked first in 4 of 6, picked in 6 of 6 · 4.9 stars on Google from 959 reviews
“It shows same-day and 24/7 furnace service, starting prices for common repairs, upfront pricing, and London online booking.”
What would change it
Where the assistant found the answer on another site and not on this one.
Handy Bros. lists same-day repair and 24/7 emergency support; the market brief found no comparable promise on the Finan pages it read.
https://handybros.com/services/furnace-repair/Handy Bros. posts repair starting prices; Finan promises a cost list before work but does not publish repair prices on the pages read.
https://handybros.com/services/furnace-repair/Handy Bros. has a London page that says customers can book online; Finan's pages reviewed showed consultation and contact forms, not a verifiable maintenance booking calendar.
https://www.handybros.com/locations/london/
Pages the assistant read
What it opened on this company's own site before answering.
Claim this page
Run this company's own site through the questions its customers ask, every month, and see what the assistants saw.
Get your free reportWant to know why they pass on you?
We run the questions your customers ask against your business every month and show you what the assistants saw.
Get your free report