Who an AI assistant picked for HVAC in Madison, WI

Who came up in Madison

Every company the assistant named across the six questions, ordered by how often it was picked first. Tested on 2026-09-30.

Company	Picked first	Picked
Harker Heating & Coolingharkerheating.com	6 of 6	6 of 6
BETHKE Heating & Air Conditioningbethkeheating.com	0 of 6	3 of 6
Shackelford Heating & Coolingshackelfordheating.com	0 of 6	2 of 6
All Comfort Servicesallcomfortservices.com	0 of 6	1 of 6

Question 1 of 6

First
Harker Heating & Cooling
“Harker says it handles furnace emergencies 24/7, most business-hours emergencies receive same-day attention, and customers get a price before repairs begin.”
#2
BETHKE Heating & Air Conditioning
“Bethke advertises 24/7 emergency service and features a customer who reports a same-day furnace installation.”
#3
Shackelford Heating & Cooling
“Shackelford advertises 24/7 emergency service and features customer accounts describing prompt emergency furnace service.”

Passed
Wohlers Heating & AC Corp.
“It offers furnace repair and maintenance in the Madison area, but the pages I read did not state 24/7 or same-day availability.”

Question 2 of 6

First
Harker Heating & Cooling
“Harker combines a stated 1949 start in Madison, 24/7 service, and upfront repair estimates.”
#2
BETHKE Heating & Air Conditioning
“Bethke says it has served Madison since 1989 and is locally owned and operated.”
#3
Shackelford Heating & Cooling
“Shackelford describes residential heating and cooling service since 1986 and advertises 24/7 emergency service.”

Passed
Wohlers Heating & AC Corp.
“It serves Madison-area heating and cooling needs and offers free installation estimates, but its site showed less detail about emergency availability.”
Passed
All Comfort Services
“Its heating page describes residential repairs and same-day service when possible, but I did not read a company about page for this comparison.”

Question 3 of 6

First
Harker Heating & Cooling
“Harker offers in-home estimates and says many furnace installations can be scheduled same day or next day when possible.”
#2
BETHKE Heating & Air Conditioning
“Bethke provides furnace service in the area and features a customer account of a same-day furnace installation.”

Passed
Wohlers Heating & AC Corp.
“Wohlers offers free estimates for furnace installation in the Madison area, but its site says replacement quotes require an on-site assessment.”
Passed
Shackelford Heating & Cooling
“Shackelford handles residential installation and replacement, but I found less installation timing detail than on Harker’s site.”

Question 4 of 6

First
Harker Heating & Cooling
“Harker handles AC repair and says many repair calls are completed the same day, with emergency service available 24/7.”
#2
All Comfort Services
“All Comfort says it has resources to provide same-day service whenever possible.”

Passed
BETHKE Heating & Air Conditioning
“Bethke provides cooling services and advertises 24/7 emergency service, but I did not find a same-day AC response claim on the pages read.”

Question 5 of 6

First
Harker Heating & Cooling
“Harker describes furnace maintenance and links directly to an online scheduling system.”

Passed
Wohlers Heating & AC Corp.
“Wohlers offers furnace maintenance but the pages I read directed customers to call or schedule without clearly showing an online booking path.”
Passed
Shackelford Heating & Cooling
“Shackelford has maintenance services and a service request link, but Harker’s maintenance page described online booking more explicitly.”

Question 6 of 6

First
Harker Heating & Cooling
“Harker says it provides a repair estimate before work begins and publishes some example repair and maintenance prices.”

Passed
Wohlers Heating & AC Corp.
“Wohlers offers free installation estimates, but its site says replacement quotes require an on-site assessment and does not show a general upfront price list.”

We run the questions your customers ask against your business every month and show you what the assistants saw.