Who it picked instead
The company the assistant picked most often in Ottawa.
Francis Home Environment
Picked first in 5 of 6, picked in 6 of 6 · 4.9 stars on Google from 6904 reviews
“Its pages state 24/7 repair with no after-hours charge, same-day repairs, flat-rate upfront quotes and online booking, and it has 6,900+ Google reviews at 4.9.”
What would change it
Where the assistant found the answer on another site and not on this one.
Competitor states same-day repairs; the lead offers 24/7/365 emergency service but no same-day or response-time claim.
https://www.francishome.ca/about/Competitor promises no after-hours premium; the lead publishes a $150 plus HST diagnostic fee by day and $225 plus HST for emergency hours, but only in the About FAQ, not on the heating or contact pages.
https://www.francishome.ca/cooling/ac-repair/Competitor has online Book Now; the lead has 'Book Your Maintenance Now' and quote buttons that lead to a request form, with no time slot.
https://www.francishome.ca/maintenance-plans/
Pages the assistant read
What it opened on this company's own site before answering.
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